
WforWoman chose the language of quiet restraint, marking India’s first high-street presence at Paris Fashion Week
| Photo Credit: Special arrangement
In a world defined by haute couture, spectacle, and grandiose fashion rhetoric, WforWoman chose the language of quiet restraint, marking India’s first high-street presence at Paris Fashion Week.
Held from March 2 to 10, the event saw the brand unveil its latest edits — Poetic Reverie, Pristine Summer, Youthful Celebration, and The Holiday: The Indian Way — alongside nearly 67 ready-to-wear runway shows and 31 presentations. It was a lineup that included global powerhouses such as Saint Laurent, Givenchy, Courrèges, Tom Ford, Louis Vuitton, and Hermès.

The brand’s collection at Paris Fashion Week is its answer to how the modern Indian woman wants to dress today
| Photo Credit:
Special arrangement
Sreyashee Halder, head of design at WforWoman, says, “Last year, we participated at the New York Fashion Week, and I think that already set W on the global stage”. Of the collections, she explains the idea was to stamp a contemporary-meets-traditional identity on India’s everyday clothing. “Over a span of three to four months, our design studio underwent multiple iterations. Every sketch was refined and every fabric was tested to ensure the perfect equilibrium between Parisian old-world charm and Indian heritage. By marrying hand-drawn vintage botanical art with modern contemporary silhouettes, W has created a new fashion dialect,” she adds.

In the collection Pristine Summer, Parisian minimalism shines through the lens of Indian ornamentation
| Photo Credit:
Special arrangement
Sreyashee believes that the brand’s collection at Paris Fashion Week is its answer to how the modern Indian woman wants to dress today. “She no longer seeks a costume; she seeks a transnational wardrobe. We are giving her the freedom to be unapologetically Indian and undeniably global, all at once,” she says right before explaining the core idea and design aesthetics of the collections presented at the event.
The brand orchestrated a dialogue between the shared heritage of 18th-Century Parisian art and Indian craft, for its Paris debut. It zeroed in on Parisian archival inspiration with vintage botanicals, which represent a time when French expressionists and artists collaborated to document the world’s beauty through painterly strokes. This stands reflected in the collection Poetic Reverie. “The collection breathes new life into these botanical motifs through the intricate artistry of Parsi Gara embroidery, accented with pearls and beadwork,” says Sreyashee.

The brand orchestrated a dialogue between the shared heritage of 18th-Century Parisian art and Indian craft, for its Paris debut
| Photo Credit:
Special arrangement
In the collection Pristine Summer, Parisian minimalism shines through the lens of Indian ornamentation. “These bi-colour silhouettes serve as a canvas for aari embroidery, where traditional threadwork is reimagined to create a three-dimensional ornamental effect,” shares Sreyashee, who then explains how modern expressionism dictates the design graph of Youthful Celebration — a collection with the ornamental fluidity of chikankari. “It is where the beauty of Jardin des Versailles meets the timeless craftsmanship of India,” she adds while pointing towards the draped capes, tailored gilets and crafted potlis in the collection.
The Holiday: The Indian Way collection, she says, holds a mirror to the free-spirited global woman. “This collection is for the wanderer who demands a wardrobe that is both statement-making and functional — a blend of cosmopolitan ease and cultural depth that moves seamlessly from a Mediterranean coast to the heart of Paris,” she says.

The select garments from the collections stand testimony to not just the functional aspect of prêt garments, but also to the artistic merit of fashion that is mass produced
| Photo Credit:
Special arrangement
The select garments from the collections stand testimony to not just the functional aspect of prêt garments, but also to the artistic merit of fashion that is mass produced.
“Paris stands for fashion… when your brand is there at a platform like Paris Fashion Week, it is something that we will cherish forever,” says Sreyashee.
Published – March 23, 2026 05:33 pm IST

